We are told that this is the “post PC era.” Sounds good to me! The only problem is, the term “PC” in this context is used in a catchall sense that also includes the Mac! Magazines and websites with “Mac” in their name now seem to be doting on the iPhone and iPad, and sometimes seem to have relegated the Mac to the back seat in importance.
In fact, 2014 is expected to be the year in which tablets outsell desktops and notebooks for the first time in history. In other words, this year, the two lines are set to converge: the steadily declining line, plotted on a graph, of PC sales will cross the rising line of tablet sales for the first time, the end of an era for the desktop and laptop computer.
In fact, some people are even questioning Steve Jobs characterization of the Mac as continuing to serve a role and of likening it to a truck as opposed to a car. Trucks, in Steve Jobs comparison, will always be needed to do the heavy hauling. Is this still true?
Certainly, conducting a business, when it comes to using digital devices, can be said to be heavy-duty work, but even in the Apple stores, you will find that iPads have taken the place of Macs in the hands of staffers, who use them to look up information, schedule appointments and ring up sales.
Certainly, Internet marketing is a business in every sense of the word. So how does the Mac stack up against the iPad in this arena? While it may not always be so, it is my contention that the Mac will reign supreme in Internet marketing for a long time to come. Let’s examine some of the reasons for this.
Note: while other writers have compared the iPad to the Mac based on the software they run, I’m not going to do that. Software changes constantly, and what may be true in the software arena today may not be true tomorrow. Rather, I’m going to compare the form factor and the philosophy of the iPad to the Mac, things that are intrinsic to each device and are not likely to change very soon (if ever).
Continue Reading »Why Mac Will Always Beat iPad for Online Business